From Private Practice to Online Coaching: How Judy Tsuei and Wild Hearted Words Helped Sarah Crawford Transform Her Business

Sarah Crawford, PhD, a renowned psychologist and personal development coach, faced a pivotal moment in her career. With a successful private practice under her belt, Sarah wanted to pivot to online coaching to reach a broader audience and make a more significant impact. She knew she needed expert guidance to navigate this transition and create a compelling online presence. Enter Judy Tsuei and Wild Hearted Words.

“So excited to get help from you about this! Gosh — truly, what a gift! ”

— Sarah Crawford, PhD, LPC

The Challenge

Sarah's goal was clear: evolve her business from a traditional private practice to a thriving online coaching platform. However, she encountered several hurdles:

Shifting Business Model: Transitioning from a private practice to an online coaching model required a complete overhaul of her business approach.
Building an Online Presence: Sarah needed to establish a strong online presence that resonated with her target audience.
Website Design and Development: A user-friendly, engaging website was crucial for attracting and converting clients.

“I have a dude ready to take photos — would LOVE your thoughts on what those pics should be of….. and what colors, etc. I was planning to do them at the Desert Botanical Garden, which is gorgeous desert flowers/plants/nature — and can wait to schedule with him till we have an idea of what the site will look like, so we can know what pics we need.”

The Solution

Sarah turned to Judy Tsuei and her team at Wild Hearted Words for help. Judy’s expertise in branding, strategy, and digital presence was exactly what Sarah needed to make this transition smoothly.

Business Evolution: Judy worked closely with Sarah to refine her coaching services and create a strategic plan for her online business. This included defining her niche, target audience, and unique value proposition.
Content Strategy: With Judy’s guidance, Sarah developed a content strategy that highlighted her expertise and resonated with potential clients. This involved crafting compelling messaging and creating valuable resources to engage her audience.
Website Design: Judy’s team designed a new website for Sarah, focusing on user experience and aesthetics. The site was tailored to showcase Sarah's coaching services, provide valuable content, and encourage client inquiries.

“Damn girl. You’re good!!!!!”

Key Results

The collaboration yielded remarkable results for Sarah Crawford:

Successful Business Transition: Sarah effectively shifted from a private practice to an online coaching model, broadening her reach and impact.
Enhanced Online Presence: With a well-defined brand and content strategy, Sarah attracted a larger audience and built stronger connections with potential clients.
Optimized Website: The new website not only looked professional but also functioned as a powerful tool for client engagement and conversion.

“I LIKE this idea, so much, about including and even highlighting the social good piece. You are right, and thank you for seeing that! That IS such a huge DRIVER of why I do this — so thank you, and yes. I love it and would like to include it for sure. ”

Feedback

Sarah praised Judy and Wild Hearted Words for their transformative impact on her business.

“It was such a delight meeting with you yesterday.

You are so professional with the website and marketing stuff. I feel truly thankful to have your help. ”

Conclusion

Judy Tsuei and Wild Hearted Words played a crucial role in Sarah Crawford’s journey from a private practice to a successful online coaching business. Through strategic planning, expert branding, and top-notch website design, they helped Sarah achieve her goals and set the stage for continued growth.